6 Ways Technology Can Help Improve The Air Travel Experience

The aviation industry is always striving to offer passengers incredible, delightful experiences, just look at the jet card programs now available for instance. As the travel business continues its transformation into an intelligent and fulfilling occurrence with higher expectations from both customers and crew members alike – technology has become a crucial component in meeting those demands for all parties involved: Airlines can invest time developing innovative programs that provide better service at lower costs while still managing every aspect of their flights more efficiently.

Entrepreneurs like Rob Wiesenthal are investing in sustainable and comfortable air travel, the ultimate key to the best passenger experience. 

Let’s take a look at some of the ways technology is revolutionizing air travel. 

1. Gain a Single View of Customer Data

The collecting of customer data has become an issue for travel businesses in recent years. This is because there are multiple ways to get this information, like online or through apps; but it’s difficult if you don’t know where all your customers’ preferences lie- which means planning marketing campaigns and designing new products might be like trying out blindfolded! Thanks to technology like customer relationship management systems and analytics, this task is easier than ever. 

2. Use of Biometric Passenger Verification

Biometric verification has been slow to catch on in the travel industry, but it is likely that we will see more of this service over the next few years. Airlines have already begun using biometric data to verify passengers’ identities while checking in at airports, and plans are afoot to do so while boarding as well. Experts anticipate that verification will eventually become a standard part of the air travel experience, and this will enhance security by ensuring that only authorized persons enter the aircraft.

3. Start-Up Airlines Set A Trend

Start-up airlines have been taking over the industry in a big way over the past few years. Airlines are now focusing on flashy service and customer-focused strategies. It has revolutionized air travel with features like mood lighting, wireless control panels at every seat, and an on-demand food menu. Now established players are following suit, so customers can expect more innovation from across the board.

4. Personalized Services

Airports around the world are beginning to offer personalized services based on analytics systems that are formed through customer data.  The more customers travel, the better an airport can predict what they need and want. For example, if a customer is traveling during a holiday season, the system’s analysis of their previous data may suggest that he or she would appreciate having hot cocoa available upon arrival.

5. Mobile Apps

Mobile apps are another impactful area where technology and air travel intersect. Even though smartphones and tablets did not exist when airlines were first launched centuries ago, these personal devices have revolutionized the way we interact with them by allowing us to book flights and check-in from anywhere. Travel-related apps provide real-time updates on flight status so you always know whether your plane will be taking off on time or if there has been a delay. They also allow you to electronically check your bags and even select your own seats. You can find food, drink, or duty-free items at airports without ever leaving the app.

6. Social Media

Social media is another technology platform that has made significant advancements in air travel. Social platforms like Twitter, Facebook, and Instagram enable airlines to drive awareness around their products and brands by sharing updates about special offers or events; provide customers with an opportunity to directly interact with their favorite airlines; inform passengers of severe weather delays, and announce cancellations due to technical problems. By engaging directly with customers on social channels, an airline could potentially save time by addressing customer service questions before they escalate into issues that may require more attention through other contact channels. And because word-of-mouth is money when it comes to marketing,  if an airline rep uses social media to provide useful information and positive service experiences, customers are more likely to become advocates on their behalf.

These are some of the ways technology is improving the passenger experience in air travel. A Lot of advancement has been made, and there’s more to come!